The Philippines must be booming if we're seeing companies with the likes of IBM and Yahoo setting up offices here. Apparently the opening of an office here is being accelerated and should be ready by June 2008
Yahoo! is now working on improving the Internet experience of a growing number of Filipino users here and abroad, he said. The Internet giant is working on deploying caching technology to improve the network traffic coming from local users. Currently, local users accessing content from Yahoo! are routed to the United States or Singapore, and back to the Philippines.
Yahoo! is still on a hiring mode, looking for people to fill technical, marketing and sales positions for the Philippine office. Yahoo! is also looking for some local creative skills to help enhance its Internet services.
Meanwhile, the company has recently signed up big advertising deals, including one with Procter & Gamble and a government agency. Yahoo! has also signed up more local content partners.
"The digital marketing industry is poised for growth in the Philippines. If we spend more effort, we can accelerate our traffic," the executive said.
via Inquirer.net
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